Tobi Schwartz-Cassell

Tobi Schwartz-CassellTobi Schwartz-Cassell is an award-winning writer, and owner of Franks & Beans Communications. She specializes in blogging, email marketing, brochures, web content, feature articles and events.In 2007, Tobi founded Girlfriendz Magazine, a niche publication devoted to Baby Boomer Women. She also co-authored the book “Adding Value to Long-Term Care (Jossey-Bass/Wiley),” and has written numerous articles for long-term care trade journals. Tobi started her career as a newscaster at WWDB-FM, Philadelphia. She spent a total of 20 years in broadcasting, most notably on Sid Mark’s “Friday with Frank,” and has hosted several cable-TV and call-in talk shows. She can be reached at [email protected].

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About Tobi Schwartz-Cassell

Tobi Schwartz-Cassell is an award-winning writer, and owner of Franks & Beans Communications. She specializes in blogging, email marketing, brochures, web content, feature articles and events. In 2007, Tobi founded Girlfriendz Magazine, a niche publication devoted to Baby Boomer Women. She also co-authored the book “Adding Value to Long-Term Care (Jossey-Bass/Wiley),” and has written numerous articles for long-term care trade journals. She can be reached at [email protected]

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